March, that time of year when people can feel, smell and sense spring in the near future. The time of year when people eat and drink green things that normally aren't green (I don't get that!) The time of year that basketball fanatics are in their glory.
For corporate America, March is a time to roar like a Lion! Think about it...January, people are getting back into the swing of things, some get new goals and new budgets, some are focused on their resolutions to be better at their jobs or to spend more time with family and some may find themselves halfway through a fiscal year trying to sort out what is ahead. February is a short month filled with storms, prospects and getting your teams and opportunities in line.
In March, most corporate travelers are not thinking about vacations (we leave that up to the spring breakers) and summer is still far enough off that it's too early to worry about that, so it's time to focus in and buckle down.
In my old Rosenbluth days, we called it March Madness for a few reasons, many that still hold true today! Corporate Travelers have their swagger back. They are back into the swing of their schedules. They have sales in their pipeline. They have customers needing them and wanting to buy their wares. They have new products and solutions to sell. The wind is at their back and they know this is their month. This month sets the stage for the next 8 months.
So, come on in March, come on in and roar like a Lion! Corporate America and all my peers in Corporate Travel are ready for you! As for me, who knows what March will bring, but in any case, I, like all of you, will keep going!
For corporate America, March is a time to roar like a Lion! Think about it...January, people are getting back into the swing of things, some get new goals and new budgets, some are focused on their resolutions to be better at their jobs or to spend more time with family and some may find themselves halfway through a fiscal year trying to sort out what is ahead. February is a short month filled with storms, prospects and getting your teams and opportunities in line.
In March, most corporate travelers are not thinking about vacations (we leave that up to the spring breakers) and summer is still far enough off that it's too early to worry about that, so it's time to focus in and buckle down.
In my old Rosenbluth days, we called it March Madness for a few reasons, many that still hold true today! Corporate Travelers have their swagger back. They are back into the swing of their schedules. They have sales in their pipeline. They have customers needing them and wanting to buy their wares. They have new products and solutions to sell. The wind is at their back and they know this is their month. This month sets the stage for the next 8 months.
So, come on in March, come on in and roar like a Lion! Corporate America and all my peers in Corporate Travel are ready for you! As for me, who knows what March will bring, but in any case, I, like all of you, will keep going!
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